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Appointment of Hon Colonel Dame Kelly Holmes MBE (mil) as Chief Wellbeing Ambassador

Executive news

Posted on: Wednesday March 02, 2022

We are delighted to announce the appointment of Hon Colonel Dame Kelly Holmes MBE (mil), Double Olympic Champion, as Personal Group’s Chief Wellbeing Ambassador. Aligned with this appointment the Company is also significantly extending the wellbeing offering available on our workforce benefits platform, Hapi, with content which Dame Kelly has helped shape.

Chief Wellbeing Ambassador

For many years, Personal Group has been increasingly focused on supporting the wellbeing of workforces - both our own team and the customers we serve - encouraging them to thrive at work and in life. In the next great stride forward in this mission we are thrilled to be appointing Dame Kelly as our Chief Wellbeing Ambassador for this year. She is our inspiration for proving what determination, resilience and taking responsibility for your own mental and physical wellbeing can do.

In this role Dame Kelly will be helping to guide Personal Group’s wellbeing strategy, to ensure that our offering remains as meaningful, relevant and impactful as it can be.

Extension of wellbeing facilities

Dame Kelly has helped to develop content designed to support people’s physical and mental wellbeing which is being integrated into our existing benefits platform, Hapi, as a new component named ‘Transform’. Transform adds significant depth and breadth to our existing well-being offer with content ranging from fitness videos to nutritional recipes and motivational speeches. Current clients can now add Transform into their existing wellbeing packages in order to bolster the proposition for the workforce.

Deborah Frost, Chief Executive Officer, commented:

“I am extremely proud to introduce Dame Kelly Holmes as Personal Group’s first Chief Wellbeing Ambassador. With her inspirational international sporting achievements and longstanding mental health awareness advocacy, we look forward to benefitting from her wealth of knowledge in the development and evolution of our own wellbeing offering. We are also excited to be sharing our knowledge with our clients, to improve their capacity to build resilience in their workforce and help them thrive in life and at work.

Dame Kelly’s appointment and our new wellbeing content, which is available for clients as a ‘Transform’ module in our Hapi Benefits platform, increases the breadth of  Personal Group’s workforce benefits offering and underlines our commitment to providing our clients with the tools they need to support their people in a truly meaningful way.” 

Hon Colonel Dame Kelly Holmes MBE (mil), Double Olympic Champion, said:

“Throughout my career, I have found a common thread across the worlds of international sport, service in the British Army and working with businesses; namely, the need to normalise the conversation around Mental Health awareness. I have seen first-hand the benefits that meaningful physical and mental wellbeing support brings, both for individual workers and for the culture of the businesses as a whole.

I’m therefore extremely excited to be working with Personal Group, as Chief Wellbeing Ambassador, to help organisations better provide their people with the tools they need to thrive both in and outside the workplace.”


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